Lucy Cole opens third office, gears up for January auctions

Gold Coast property queen Lucy Cole is expanding her award-winning business while rival agencies are shrinking.

Ms Cole, a three-time winner of the REIQ salesperson of the year award, says the Gold Coast property market is at a turning point in the buying cycle and people who are thinking of selling should be acting now. She has opened her third office, at Marina Mirage shopping centre at Main Beach, and the new location will allow her to better service buyers and sellers in Main Beach, The Spit, Surfers Paradise, Budds Beach, Paradise Waters and Southport.

“I am very fortunate that we have been able to build up an amazing team of sales professionals and with the property market changing, it is now time for us to expand,’’ said Ms Cole. “What we will see in coming months is that property prices will start adjusting, the number of properties on the market will increase and the number of Gold Coast real estate agents will decline.”

Ms Cole, whose agency was the only Gold Coast agency to be a finalist in the 2022 REIQ Awards for Excellence in her category, said she believed property prices would remain firm because of the number of major infrastructure projects in the city. “We are seeing the start of the Light Rail Stage 3, the start of the Coomera Connector, the ongoing upgrades to the M1 and the completion of the Gold Coast Airport upgrade,’’ she said. “And of course, the construction surrounding the 2032 Olympic Games is driving excitement about South East Queensland and has put us on the international map again.” “I strongly believe that the current market offers some great buying opportunities.

Ms Cole said the Gold Coast’s January selling season would start with a bang with her team hosting one of its bumper property auctions.

Lucy Cole Prestige Properties has scheduled its “Al Fresco Auction” for the Broadbeach Mall for Saturday, January 28. Lucy Cole says she expects the auctions will further fuel interest in the Gold Coast’s prestige property market.

“Our auction events have enjoyed incredible success over the last few years,’’ “Our clearance rate for all auctions has been running at 87 per cent for the past year so we are expecting some great results. “The Gold Coast population is still surging from the influx of buyers from interstate, overseas and investors, it is still a great time for sellers to achieve a premium price.